by Mary Caelsto | Apr 14, 2022 | reader attraction, Writing Life
When it comes to sending your newsletter, approximately 40% of it deals with finding content, organizing it in your newsletter program, and doing the technical, manual tasks required like tracking down author book swaps, book bundles to share, and so on. The rest of...
by Mary Caelsto | Mar 28, 2022 | reader attraction
It’s been a while–maybe a month, maybe longer–since you’ve sent a newsletter. You know you need to get back in the habit, but what do you say? How do you reconnect with people? Have they forgotten all about you and your books? When I talk to...
by Mary Caelsto | Jun 21, 2021 | Tech News
[vc_row][vc_column][vc_column_text]Apple announced at their recent worldwide developer’s conference a change that’s going to affect email marketing, probably shake it to its foundations. Which, honestly, has probably been needed for a very long time. But all those old...
